Vision Expo West 2015

International Vision Expo & Conference in Las Vegas is the place to be for anyone in the eyecare industry. Find everything from the latest eyewear trends to the most innovative optical technology and the best ophthalmic business solutions. And the best part is: we offer the knowledge, clinical training and education hours to put it all together and take your practice to the next level. All under one roof.

Benefits of exhibiting at Vision Expo include:

•Interact face to face with over 15,000 key buyers, Ophthalmic Professionals and key decision-makers

•Introduce new products and services

•Gain greater visibility for your company

•Exposure to media coverage in 110 US and international trade and professional outlets While trade shows by nature require some effort to exhibit at, here are 22 good reasons why you would be making a wise and informed business decision to attend and exhibit at the International Vision Expo West.

Sales:

1.Generate sales leads

2.Close sales

3.Build relationships with prospects

4.Advance the sales cycle

5.Cross-sell existing clients

6.Meet spread-out buying teams at one time

7.Recruit new sales people

8.Recruit new distribution

9.Train new sales people Marketing Communications:

10.Build your brand

11.Re-position your brand

12.Increase awareness

13.Survey market awareness

14.Interview clients

15.Generate publicity Product Marketing:

16.Launch new products

17.Survey attendees about new product ideas

18.Research competitor's products and messaging Executive Management:

19.Keep up on industry trends

20.Meet with key clients

21.Meet with key business partners

22.Profitably build the business

The Vision Council Member Benefits As a valued member of The Vision Council, not only will you receive a reduced rate for exhibiting at any International Vision Expo & Conference, you will also have access to several other discounts and privileged industry information and statistics. To learn more about these benefits and how to become a member of The Vision Council,